Community Management
There is power in community
Community management is often overlooked but holds the key to many common business problems. Why are engagement rates so low? How do we reconnect with lapsed customers? How do I capture feedback? How can I build a healthy digital community?
A community manager’s strategic goal is to create a haven for customers, fans, and brand loyalists to connect and build shared values.
How to “Community Manage”
Build it, They WIll Come
Humans are social creatures that crave connection. Let’s give your community a digital place to share stories, meet other brand enthusiasts, and discuss ideas that can support your community lead marketing strategies and brand improvements.
ABove and Beyond Service
Your customers don’t want to speak to a robot that gives limited support options. Social support channels are a great place to start when improving the relationship with your community. By taking that extra step to truly understand and solve your customer’s problem, you open to doors create brand loyalists.
Safe and Inclusive
Not every conversation with your community will be easy. Sometimes you may run into toxic behavior that can make people feel uncomfortable. It’s very important to ensure your digital channels feel safe and welcoming. By creating community guidelines and training strong moderators you can ensure that “less than ideal” behavior can be enforced.
How We Can Help
Here are the ways we can work together to create a social media game plan that builds customer loyalty and supports marketing/sales goals.
Community Channel Management
Voice/Text applications are excellent channels for your community to connect and engage with your brand. We can help you set up your first community channel, develop clear guidelines/rules, and create a safe space with trained moderators that will welcome new and existing members.
Social Support
The evolution of “customer support”. Your customers are trying to reach you through direct social media messages and other customer relation tools you have active. Using our excellent customer service strategies we can reduce ticket volume and average handle time while improving CSAT and NPS scores.
Community Event Management
Another way of engaging with your audience is through “community events”. By creating in-person or virtual meetings with your community, you have the opportunity to develop unique content, increase brand loyalty, and create long lasting memories.
Let’s Discuss Your Needs
Have a question about any of the services listed above?
For a free consultation, drop us a line by filling out the form, or email your information at the address below.
dean@niinteen.com
Pittsburgh, PA